{"id":947,"date":"2020-09-01T10:50:35","date_gmt":"2020-09-01T08:50:35","guid":{"rendered":"https:\/\/newnordicinvestor.com\/med-borjan-i-australien\/"},"modified":"2020-09-07T10:51:18","modified_gmt":"2020-09-07T08:51:18","slug":"med-borjan-i-australien","status":"publish","type":"post","link":"https:\/\/newnordicinvestor.com\/sv\/med-borjan-i-australien\/","title":{"rendered":"Med b\u00f6rjan i Australien"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_row][vc_column]\n<h1>EXPANSION TILL AUSTRALIEN<\/h1>\n<p>Som en del av v\u00e5ra expansionsplaner har vi etablerat f\u00f6rs\u00e4ljningsbolag i Rum\u00e4nien och Shanghai, Kina. Vi har redan viss exportf\u00f6rs\u00e4ljning i b\u00e5de Rum\u00e4nien och Kina, men om vi har v\u00e5rt eget f\u00f6retag i dessa tv\u00e5 l\u00e4nder kommer det att bidra till \u00f6kad marknadspenetration och tillv\u00e4xt. V\u00e5ra lanseringsplaner i Australien g\u00e5r fram\u00e5t och vi har nu f\u00e5tt en registrering hos de australiensiska h\u00e4lsomyndigheterna, TGA, p\u00e5 flera av v\u00e5ra nyckelprodukter. <\/p>\n<p>&nbsp; <\/p>\n<p>I allm\u00e4nhet p\u00e5verkas inte den internationella kosttillskottsbranschen lika h\u00e5rt som m\u00e5nga andra industrier och vi f\u00f6rv\u00e4ntar oss att efterfr\u00e5gan ska \u00e5terg\u00e5 till de tidigare tillv\u00e4xtkurvorna relativt snabbt n\u00e4r livet \u00e5terg\u00e5r till det normala under det fortsatta men f\u00f6rhoppningsvis minskade covid-19-hotet. Vi ser fyra stora trender f\u00f6r v\u00e5r verksamhet. 1: Trots att v\u00e5ra kunder kan r\u00f6ra sig igen som innan covid-19, har m\u00e5nga blivit oroliga och det kommer f\u00f6rmodligen att ta l\u00e5ng tid innan de r\u00f6r p\u00e5 sig igen och handlar lika mycket i butiker som tidigare. 2: F\u00f6re covid-19 s\u00e5lde vi cirka 33 procent av v\u00e5ra varor via e-handel. Andelen har \u00f6kat till 45 procent eller mer nu och kommer troligen att ligga n\u00e4ra 50 procent i framtiden. 3: V\u00e5ra \u00e5terf\u00f6rs\u00e4ljare \u00e4r os\u00e4kra<\/p>\n<p>p\u00e5 framtiden och \u00e4r vanligtvis inte beredda att inf\u00f6rliva nya produkter i sitt sortiment f\u00f6r n\u00e4rvarande. Det st\u00f6r v\u00e5ra planerade innovationer kraftigt och kommer att d\u00e4mpa tillv\u00e4xtutsikterna p\u00e5 kort sikt. 4: V\u00e5ra \u00e5terf\u00f6rs\u00e4ljare \u00e4r pressade p\u00e5 sin likviditet vilket minskar deras ink\u00f6p och lager och \u00f6kar risken f\u00f6r f\u00f6rluster f\u00f6r g\u00e4lden\u00e4rer.[\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column] EXPANSION TILL AUSTRALIEN Som en del av v\u00e5ra expansionsplaner har vi etablerat f\u00f6rs\u00e4ljningsbolag&#8230;<\/p>\n","protected":false},"author":2,"featured_media":814,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[],"tags":[],"class_list":["post-947","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Med b\u00f6rjan i Australien - 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